EFI White Papers


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    White Paper: We LOVE Thermostats!

    EFI partnered with 17 stores to provide their customers an instant rebate on Smart Thermostats through an ecommerce online experience. Customers received a marketing notification online regarding this fabulous deal. [Read full article]
    White Paper
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    White Paper: The Bulb's in Your Court

    This promotion last year won an E Source Utility Ad award contest for energy efficiency & demand response. Since it was such a successful promotion for 2018, EFI & Duke Energy collaborated to bring it back to 2019. [Read full article]
    White Paper
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    White Paper: Client Request - Increase our WiFi Tstat Participation

    At the end of 2016 we were asked by a Utility client to increase their customers participation in the WiFi Thermostat space. The stats speak for themselves. [Read full article]
    White Paper
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    White Paper: Success Story - E-Rebates Solution

    In the past, there has been no easy solution to get your money back from a rebate on your ENERGY STAR® appliance, but EFI, Mass Save, and Lowe’s have a resolution we are thrilled to announce. Instant rebates are now at your fingertips… figuratively and literally! At any Massachusetts Lowes, shoppers can receive a $30 Instant Rebate via their smartphone to purchase a qualifying ENERGY STAR Certified Dehumidifier. [Read full article]
    White Paper
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    White Paper: Success Story - Abandoned Cart Success

    Shopping cart abandonment - when shoppers put items in their online shopping carts, but then leave before completing the purchase - can be a headache for any online retailer. Fortunately, they are easily recoverable. [Read full article]
    White Paper
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    White Paper: Success Story - Impact of Energy Efficiency Day

    EFI’s favorite day of the year is Energy Efficiency day because it brings the nation together to reflect on one of the most important topics today: Climate change. It’s among us and a study from the Intergovernmental Panel on Climate Change (IPCC) is predicting it’s coming sooner rather than later. That’s why EFI believes it’s essential to use the world’s natural resources to reduce CO2 emissions and make EE products and programs affordable and accessible. [Read full article]
    White Paper