Consumer Case Studies

Product Offer for Puget Sound Energy Customers
  • Web Site Visitors: 9,600
  • Orders Processed: 800
  • Products Shipped: 12,000
  • Period: January 2011 to November 2011

EFI has facilitated a number of PSE initiatives, all focused on getting WaterSense qualified showerheads into customer hands.

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Product Offer for Columbia Gas of Ohio Customers
  • Web Site Visitors: 48,300
  • Orders Processed: 9,000
  • Products Shipped: 17,800
  • Period: January 2009 to November 2011

The online store for Colombia Gas of Ohio was launched in January of 2009, featuring programmable thermostats and high performance showerheads (defined by the utility has having a maximum flow of 1.8 gallons of water or less).  The utility offers a $10.00 incentive for qualifying showerheads and a $25.00 incentive for qualifyi

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Product Offer for Gulf Power Customers
  • Web Site Visits: >1,800
  • Orders Processed: >1,100
  • Products Shipped: >2,200
  • Period: October 2011 to December 2011

Gulf Power needed an easy means for eligible customers to order and receive a free 2-pack of compact fluorescent light bulbs, online or by phone for a limited-time offer.

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